Head of Sales – Italy

About the role

We are looking for an experienced, commercially‑driven Head of Sales for Italy to lead our client’s local sales organisation. The role combines strategic planning with hands‑on execution, building strong customer relationships and driving profitable growth in a competitive industrial market.

Key responsibilities

• Define and execute the sales strategy for the Italian market, aligned with global objectives.
• Deliver revenue, profitability and market‑share targets.
• Lead the annual budgeting, sales planning and KPI monitoring processes.
• Drive pricing, product mix and commercial initiatives to maximise profitability.
• Ensure effective CRM adoption and sales‑process excellence across the team.
• Analyse market trends, competitive activity and emerging substitution materials to identify growth opportunities and risks.
• Build and implement account growth plans for strategic customers and maintain executive‑level relationships.
• Lead new‑business acquisition, pipeline generation and lead‑management practices.
• Coach, develop and retain a high‑performing sales team, fostering a performance‑oriented culture.

Required profile

• Proven leadership experience in B2B sales within industrial manufacturing, packaging, materials or related sectors.
• Strong strategic thinking combined with a hands‑on commercial approach.
• Track record of delivering revenue and profit growth in a competitive environment.
• Excellent executive‑level communication and negotiation skills.
• Ability to work cross‑functionally to enhance customer experience and commercial performance.

Required skills