Marketing Manager – Hybrid (Milan) – Sports Industry

About the role

We are seeking a Marketing Manager to lead the brand’s growth across Italy and Spain for a global footwear and retail brand. Based in Milan with a hybrid work model, you will own the end‑to‑end marketing strategy, blending creativity with data‑driven insights to strengthen the brand’s market position.

Key responsibilities

• Develop and execute creative, market‑specific marketing strategies aligned with EMEA brand objectives.
• Analyse campaign performance and optimise tactics across retail, PR, events and digital channels.
• Collaborate with the central EMEA marketing team to produce localized assets.
• Craft seasonal messaging for community engagement, retail activation, public relations, events and digital platforms.
• Monitor consumer trends and ensure brand consistency across Italy and Spain.

Required profile

• Minimum 7 years of experience in 360° marketing within a lifestyle or sports retail brand.
• Proven track record of delivering consumer‑led marketing initiatives across retail, PR, events and digital.
• Strong communication skills to coordinate with internal and external stakeholders on a global scale.

Required skills

What we offer

• Competitive salary with performance‑based bonus.
• Great benefits package.
• Opportunity to work for an award‑winning, innovative brand.
• Hybrid work arrangement in Milan.