SEO Specialist

About the role

We are looking for an SEO Specialist to lead and execute search engine optimisation campaigns for our clients. The role involves improving website visibility, driving organic traffic, and staying ahead of search engine algorithm updates.

Key responsibilities

• Plan, manage and execute SEO campaigns for multiple clients.
• Perform keyword research, market and competitor analyses and produce regular performance reports.
• Implement on‑page and off‑page optimisation techniques to improve rankings.
• Audit websites, identify technical issues and provide actionable SEO recommendations.
• Utilise Google Analytics and Google Search Console to monitor traffic, conversions and site health.
• Troubleshoot complex SEO problems and keep up‑to‑date with search engine technology and algorithm changes.

Required profile

• Minimum of 2 years proven experience in SEO or SEM.
• Strong background in website marketing and digital campaigns.
• Excellent written and verbal communication skills.
• Highly organised with the ability to manage several projects simultaneously.
• Attention to detail and a proactive attitude.
• Experience with project‑management or scheduling tools is a plus.

Required skills

• SEO and SEM strategy development.
• On‑page and off‑page optimisation.
• Website audit and technical SEO.
• Keyword research, market and competitor analysis.
• Google Analytics and Google Search Console.
• Reporting and performance tracking.
• Monitoring algorithm updates.