Brand Specialist Digital Operations - Associate, Automotive

About the role

Publicis Sapient's digital operations team keeps its clients' digital ecosystems stable, high quality and continuously improving, with strong governance, cross-functional coordination and delivery across platforms and channels. It is looking for a Brand Specialist Digital Operations to oversee the digital operations agenda for one or more brands of a global automotive client in the Italian market. The role sits at the intersection of stakeholder management, digital coordination and operational oversight, acting as the main point of contact for the client's brand stakeholders.

Key responsibilities

• Act as the primary day-to-day digital point of contact for the assigned brand stakeholder(s), building strong working relationships.
• Coordinate the digital operations agenda across web, CRM, analytics and other digital workstreams.
• Make sure brand priorities, business needs and market requirements are understood and aligned with Publicis Sapient and wider agency teams.
• Give clear visibility to the client and internally on ongoing activities, priorities, dependencies, risks and delivery status.
• Support the planning and tracking of brand initiatives so they are prioritised and followed through.
• Escalate and coordinate operational issues so stakeholders and teams resolve them quickly.
• Review digital outputs with a brand lens, ensuring consistency in content, tone, customer journey and digital experience.
• Partner with media, production, creative, CRM and analytics teams, and help improve recurring inefficiencies and coordination gaps.

Required profile

• Experience in digital project, program or account coordination roles.
• Exposure to client-facing roles with regular stakeholder interaction.
• Experience working across multiple digital functions and cross-functional teams.
• Good understanding of digital ecosystems and delivery processes, including website operations, CRM, analytics and digital campaign execution.
• Strong stakeholder management, communication, organisational and problem-solving skills.
• Ability to coordinate several streams of activity and link operational work to broader business and brand objectives.

What we offer

• Career growth and training opportunities.
• A collaborative, agile and diverse regional team.
• Health benefits for you and your family, generous paid leave and holidays.
• Wellness program and employee assistance.