Social Media Manager – Luxury Digital Platform

About the role

YOOX is looking for a Social Media Manager to shape and amplify its global social presence. You will combine strategic thinking with hands‑on content creation to turn our channels into engines of brand awareness, cultural relevance and community engagement.

Key responsibilities

• Define, own and continuously evolve YOOX’s global social media strategy across Instagram, TikTok, Facebook, YouTube and emerging platforms.
• Set clear objectives, success metrics and KPI frameworks for each channel to drive brand awareness and engagement.
• Identify emerging cultural trends and translate them into authentic, platform‑native content.
• Produce and curate high‑quality visual and video assets that reflect YOOX’s luxury positioning.
• Collaborate with Brand, Creative & Communications teams to ensure alignment with broader marketing initiatives.

Required profile

• Strategic mindset with the ability to craft long‑term social media plans.
• Strong creative instincts and proven content‑creation capabilities.
• Deep understanding of luxury fashion, design and art audiences.
• Confidence in analysing performance data and optimizing tactics.
• Excellent communication skills in English; Italian is a plus.

Required skills

What we offer

• Hybrid working model (office in Milan + remote flexibility).
• Permanent contract under the CCNL Terziario, Distribuzione e Servizi agreement.
• Starting annual gross salary from €42,000, with gender‑neutral compensation criteria.
• Opportunity to work within a leading multi‑brand luxury digital group.