Digital Marketing Specialist
Woolrich · Turin
Job description
About the role
We are seeking a Digital Marketing Specialist to join Woolrich’s e‑commerce team. Reporting to the Digital Marketing Manager, you will drive paid‑media campaigns across the EMEA region, working closely with marketing, social media and CRM teams.
Key responsibilities
- Define target audiences and coordinate the creation of creative assets.
- Optimize campaigns across the full funnel – awareness, engagement, traffic and conversion/ROAS.
- Plan and execute initiatives to acquire qualified traffic to the e‑commerce website.
- Monitor performance, identify critical issues and implement corrective actions.
- Analyse and report campaign results, managing budgets by country.
- Stay up‑to‑date with market trends, new techniques and best practices in digital advertising.
Required profile
- Degree in Digital Marketing, Marketing or Economics.
- 2–3 years of experience in a similar digital‑marketing role.
- Strong analytical mindset, results‑oriented and able to manage multiple projects.
- Excellent command of English and solid communication skills.
Required skills
- Google Ads
- Business Manager (Meta)
- Criteo
- Google Analytics 4
- TikTok advertising platform
- Pinterest advertising platform
- Tradedoubler affiliation platform
- Impact affiliate marketing platform
- SEO optimisation principles
- Looker Studio for data visualisation
- Advanced Excel
- PowerPoint
What we offer
- Annual gross salary of around €40,000.
- Comprehensive company benefits.
- A supportive, collaborative work environment that values open dialogue.
Questions fréquentes
Why are you reporting this job?
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
Published 5 giorni fa
Expires tra 1 mese
9 views · 0 interested
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
Woolrich
Turin
Related job offers
-
Responsabile comunicazione e informazione Acqua
Mcc service Turin -
Addetto/a attività informativa per Sistemi di Benessere Abitativo
Mcc service Turin -
Addetto/a accoglienza e promozione eventi a Torino
Atlantic Marketing Srls Turin -
Animatore/Promoter per eventi a Milano
Fabbricalgoritmi Milan -
Animatore/Promoter per eventi a Roma
Fabbricalgoritmi Rome