Senior Technical SEO Specialist

About the role

We are looking for a Senior Technical SEO Specialist based in Italy to lead technical SEO initiatives for a fast‑growing digital platform. You will combine technical expertise, data analysis, and experimentation to improve visibility across traditional search engines and emerging AI‑powered discovery platforms. The role involves building scalable SEO processes and AI‑assisted workflows that drive organic growth and enhance user acquisition.

Key responsibilities

• Own and execute the technical SEO strategy in partnership with content and engineering teams.
• Conduct comprehensive technical SEO audits covering architecture, crawling, indexation, Core Web Vitals, structured data, and internal linking.
• Research, test, and implement new strategies such as Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).
• Monitor rankings, AI citations, click‑through rates and other KPIs, providing actionable recommendations.
• Build AI‑assisted workflows to streamline analysis, reporting, and content production.
• Collaborate with engineering and editorial teams to implement technical improvements at scale.
• Stay up‑to‑date with evolving search technologies, industry trends, and new discovery channels.

Required profile

• Highly analytical SEO professional with strong technical expertise.
• Proven experience improving website visibility at scale.
• Curiosity for automation, AI tools, and emerging digital trends.
• Deep knowledge of technical SEO, on‑page SEO, and website architecture.
• Hands‑on experience with major SEO tools and AI‑powered search platforms.

Required skills

• Google Analytics
• Google Search Console
• Ahrefs
• Screaming Frog
• Schema.org (structured data)
• Experience with AI search assistants (ChatGPT, Gemini, Claude, Perplexity)